Family Immersion Vacation

My family just returned from the biggest adventure we have ever taken as a group.  Out of cell phone range, no texting, no TV – only stars, water, rocks (lots of them) and the quiet disturbed by the simple roar of a million cicadas.  If the location is not obvious, I’ll give you a big hint – it was a Grand time.  The five of us rafted 160 miles of the Colorado River through the heart of the Grand Canyon under the expert care and supervision of Outdoors Unlimited. 

 

Our float was a 7 person raft all of 12 feet long.  In fact, we saw a condor in the distance whose wingspan was bigger than our craft!  Over the course of 8 days, we conquered over 100 rapids ranging from class 2-5 (3-10 in the Canyon numbering system) and were fortunate that our family did not have a “swimmer” except when we wanted to cool off.  For our youngest, an 11-year-old, it was a time of overcoming fear born of waves that were three times his size.  For our oldest, it was a time of humility having to shampoo in waters soiled by the flash floods of the Little Colorado upstream. 

 

As for me, it was a time to watch my family grow closer together through the shared experience.  The first day’s 7.5 mile hike from the Rim deep into the Canyon where the Colorado River cut its path was a challenge for us all as the heat of the day built.  Our college student raced down reaching the end about an hour before the rest of us and then returned to help her sister with her load!  We were glad to see her and thankful for the help and attitude.  Seeing my wife try to sleep in the 90 degree heat and then waking the next day to paddle 25 miles with a smile on her face provided me with a deeper appreciation of her commitment to being one with the family.  She wouldn’t have had the rest of us share the experience without her being there! 

 

And then there was the excitement - rapids that have challenged the best and that roar with the power of a thousand locomotives.  At heart, I am a bit of a tinkerer and I made a little fixture for a hat that could hold a camera, “HatCam” as it became affectionately called.  After thorough testing, we braved Lava Falls with the rig in the raft and you might enjoy the 1 minute condensed version of the ride on YouTube.

 

I just adored the enthusiasm of my son as he finished the ride without falling out.  I think his mom was greatly relieved as we realized this was the toughest one we would face on the 8-day trip. 

 

Also of note for me on the trip was the beauty of the night sky.  Seeing with the naked-eye man-made satellites course the sky, the Milky-Way stretch across from horizon to horizon and the awesome countless stars that just are not visible in Tennessee were my nighttime highlights.  When the cicadas quieted, the silence was deafening and the scene powerfully peaceful.  It was a special time to consider the awesome wonder of creation and the timeless splendor of nature.

 

So far from our comfort zone, we deepened our respect for those skilled at navigating these waters and that took such great care of us.  Enjoying the journey with new friends and families from California, Kentucky, Washington state and Canada we realized that shared experience can gel a community very quickly!   That’s part of our plan for Abunga – that the shared experience of making intentional choices for our family will grow a strong and purposeful community.

 

Lee Martin

Entitlement or Independence (CU Week 7)

Techonomics predicts massive upheavals in three significant markets: healthcare, education, and energy. You have the power to change things from the Oval Office (after all, its an election year!) – pick a societal challenge and offer your suggestions for corrective policies or reasons that things ought to be left alone.

Virtualization (CU Week 6)

One of the key trends pointed to by Techonomics is that we are headed to a “virtual” world - the ability to do more and more (productive output) with less and less (resources) until we will be able to do just about anything with almost nothing (virtualization). List things that you do “virtually” today that you used to do in person. Anticipate something that you do in person today that you may do virtually in the future.

Expand the list of things you currently do in person that you anticipate will be done “virtually” within 5 years. What needs to be done to enable each new entry?

Using other people’s money (CU Week 5)

Cashflow is the heart of the success of a business in the long run. How a business deploys capital to support its cashflow is often a critical measure of financial success. Dell and Walmart use capital from their suppliers to fund their inventory. Walgreens uses capital from developers to fund their great store locations. Describe another business that effectively uses other people’s money to support their operations OR describe how you as an individual use other peoples money to support your lifestyle. Are there any unforeseen consequences to these approaches?

Observe in your workplace or your home a product or service that is currently or recently been affected by one or more of the first three techonomic laws. Describe the product/service, which of the Laws are in effect and the impact of the technology on the economics of supplying the product/service.

Outsourcing (CU Week 4)

Name one function performed internally by an organization that you are involved with that could be more effectively outsourced and support your reasoning. Do you think that outsourcing is a good or bad business practice and why?

 

Revolutionary Change from Technology Advancement (CU Week 3)

The Apple iPod has revolutionized music (and is headed to do the same with video). Discuss any observations that you have as to 1) why digital downloads are overtaking other distribution methods, 2) why Apple has established such a dominant position in this market, and 3) strategically, how do you think can Apple keep its lead in this marketplace?

Transactions (CU Week 2)

What is the fundamental transaction that drives your organizations success? How could the provision of this transaction be improved from either performance or cost standpoint?

Our organizations are a composite of the transactions they make and the partners they do business with. Describe one activity in your company or personal life that could probably be done better through either outsourcing or a change in the provider. Why?

Economic Engine (CU-Week 1)

I am learning to use the tools needed to teach Techonomics remotely. This is the first of a series of blog posts for my MBA distance class in Techonomics at Cumberland University. I look forward to the thoughtful responses of my students. Jim Collins in Good to Great describes the “economic engine” of a company. This term relates to the fundamental value proposition that company makes to its customers. It is also the jumping off point for the development of metrics (in our case techonomic metrics) to measure the performance of an organization in pursuit of its economic purpose. Describe the “economic engine” of an organization that you are involved in. As products become information and production capacity becomes virtually infinite, discuss the ramifications for supply and demand and how a company can establish and maintain sales prices and margins.

Supporting Worthy Causes

Abunga’s mission is to empower decency and this past week, we sent our first checks representing 5% of book revenues to a number of worthy charities. The checks were modest, but given that we just began full operations in late November, we were pleased to be providing support for good causes like the Knox Area Rescue Ministry, Hope Resources Center and a number of churches. These donations will be made on an annual basis to our FANs (Favored Abunga Non-profits). Abunga is dedicated to making an impact on online retail practices, providing a family-friendly alternative to businesses that profit from selling anything to anyone, no matter the content. Abunga is also dedicated to making a difference in the “real” world by supporting worthy charities that help make a difference for our customers. Thanks for joining with us to make a difference - on the Internet and in your community. - Lee Martin, Chairman, Abunga.com

Techonomics: The End Game

Techonomics is about predicting trends and trends can often lead to destinations. The destination of

the techonomic effect on any industry can be summed up as follows:
The ability to do more and more with less and less until you can do just about anything with just about nothing.
What is this saying? We are engaged in a forced march toward ever increasing efficient use of resources (material, human and capital). Competition is the forcing motivation,
Nick Negroponte in his book Being Digital, put it in these terms - we are in a journey from atoms to bits.
Next time your get frustrated by your competition, try being thankful for it instead as it is competition that brings improvement and improvement that brings success.
Lee Martin - Chairman, Abunga.com

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